American Council of the Blind
52nd Annual Conference and Convention
Hyatt Regency Hotel, Columbus, OH
July 4 - 12, 2013
ACB - Discovering New Worlds
Advertising Information and Opportunities
I. Official Conference Program
Tell the world about your products and services by placing your ad in the official 2013 conference and convention program. 120-plus print pages packed with information and conference details, published in braille, large print, and electronic formats. Also downloadable from the ACB website by June 30, 2013, and archived permanently on the website following the close of the conference.
Color Pages - Full-page program ads and covers are available in color on a first come, first serve basis. Choose the color option and make your ad stand out from the competition!
Hero Pages - Share the accomplishments of special people in your company, local chapter, or state or special-interest ACB affiliate by participating in the ACB Heroes section of the 2013 conference and convention program. Heroes pages enjoy special placement in the program; pages can include a photograph of your special person and details about his or her accomplishments. What a wonderful way to recognize that special person!
Details - Large print programs are spiral-bound, black ink on white 8.5" by 11" pages. We require that you use at least 16-point font when designing your ad. ACB does not provide ad design services, but we stand ready to advise you as to the readability of your ad.
Submit program ads electronically by May 15, 2013. Email to[email protected], in .pdf, .jpeg, or any MS Office format.
Pricing - With ads beginning at just $125 ($100 for exhibitors), there's an advertising solution to fit every budget. Hero pages are $500. See the ad rate sheet for complete details.
II. ACB Radio Features and Commercials
The world tunes in to listen to the conference and convention on ACB Radio. General sessions, the ACB banquet, and the Candidates' Forum are broadcast from the main ballroom on ACB Radio Mainstream.
NEW THIS YEAR - ACB Interactive and/or the ACB World and Information channels will carry live broadcasts of selected workshops and other afternoon and evening events. For the first time, listeners will be able to tune in to programs on technology, education, transportation, careers and employment, membership development, fundraising etc.
Special packages including features and commercial spots are now available. Options including general sessions and the ACB Banquet are archived and keep working for you after the conference.
Send us your pre-recorded spot, or ask us to produce one for you. Select from the following packages:
Starlight Package - $1,000
- Live broadcast of opening keynote session (Saturday), FIA Performing Arts Showcase (Monday), Candidates Forum (Wednesday), and ACB Banquet (Thursday)
- Maximum exposure on our most popular conference broadcasts
- Your 45- to 60-second pre-recorded commercial spot aired prior to and following all events; also repeated during breaks or intermission if permitted by broadcast format
- Repeated around the clock
- Opening session and banquet archived
- Includes production of commercial spot
Sunrise Package - $750
- 21 hours of live broadcasting from the morning general sessions, Sunday through Thursday
- Aired on Mainstream, ACB Radio's flagship channel
- Repeated around the clock after general session ends
- Archived; stays on the ACB website for years to come
- Your 45- to 60-second pre-recorded commercial, played prior to and following each broadcast, and during the morning break
- Includes production of commercial spot
Spotlight Package - $600
- Ten-minute pre-recorded feature with your company representative
- Discuss your products and services; you determine the content
- Feature aired on any 3 afternoon broadcasts of your choice (limited availability; first come, first serve)
- Repeated and archived based on broadcast where feature is aired
- Includes production of feature
Glimmer Package - $300
- Air your 10-minute feature on any single broadcast event (general session, afternoon workshop, evening program; limited availability; first come, first serve)
- Discuss your products and services; you determine the content
- Repeated and archived based on broadcast where feature is aired
- Includes production of feature
Flicker Package - $200
- Air your pre-recorded 45- to 60-second commercial on the session, workshop or program event of your choice
- Played prior to each broadcast; also aired during break or intermission if permitted by event schedule
- Repeated and archived based on broadcast where feature is aired
- Includes production of commercial spot
III. Official Daily Newspaper
Drive traffic to your exhibit booth, increase attendance at your conference session or event, or promote your products even if you can't be in Columbus.
The conference newspaper is published daily, July 5 through 10, 2013. Available in braille, large print, and electronic format each morning from the Information Desk. Also posted to the major ACB email lists for distribution to folks back home.
Newspaper ads are black and white only; no color. Ads run a maximum of 3 days; 75-word limit per ad.
NEW THIS YEAR - Special discounts and advance ad rates for individuals, affiliates, and blind MLM representatives. Sorry, no ads accepted for individual or affiliate food sales on hotel property.
Choose our Press Time package for best ad value.
- 3 days advertising, reserved prior to conference: individuals, ACB affiliates and blind representatives of MLM companies, $40; exhibitors - $100; all others - $125; or
- 3 days advertising, on-site: individuals, ACB affiliates and blind representatives of MLM companies, $50; exhibitors - $110; all others - $140
Submit ads electronically by July 1, 2013. Email to [email protected], in .pdf, .jpeg, or any MS Office format.
IV. Registration Bag Inserts
Introduce yourself to every attendee by placing product information and branded items in our registration bags. We will prepare 1,200 bags, and an item with your name can be in every one of them. You might consider ink pens, sample-size lotions, lapel pins, signature guides, discount or contest coupons, large print or Braille brochures, packaged snacks etc.
Exhibitor Special: We will place one item FREE for every premium booth reserved by exhibitors. All other exhibitors receive a $50 discount off the regular $250 rate.
NEW THIS YEAR - One item stuffed FREE for any corporate sponsor; two FREE inserts for sponsors at the ONYX level or above.
The cost for placing inserts in registration bags is $250 for the first item per 1,200 bags, $75 for each additional item. This rate applies to all individuals or companies not eligible for one of the above discounts. Price does not include printing or other production of items.
ACB must approve items to be inserted in bags. Submit samples by June 15, 2013.
Registration inserts must be received in Columbus by Monday, July 1, 2013. Materials received after July 1 will NOT be included in the bags. Shipping address for registration inserts will be provided by June 10, 2013.
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Have questions? Need more information?
Email Margarine Beaman at [email protected], or call her at (512) 921-1625.
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This page last updated February 13, 2013